07 Aug The Street Art Obey Became A Multi-Million Dollar Streetwear Fashion Brand.

Obey Was One Of The First Street Artist To Rebel And Turn Into A Movement

Obey street wear ordinated from the street art vandal scene. Where graffiti artist would put up these roller paste tags up to get there message out there. they would post them in areas that would cost a lot to post a advertising in that area. the obey movement was super catchy and soon became a clothing fashion brand. A lot of these street artist are very creative. They have message to send to the world and really express themselves and change the view of a lot of people. The creative Cathy art transfers great into the fashion industry because of the attention and popular the street art gets. Obey was a message of being controlled by society and to deprogram to try to break out of being a part of a life Communism and control. They than were in Macy’s with custom streetwear basics with streetwear shorts , streetwear jacket during the y2k streetwear days.

• Obey Street art was seen on the street everywhere and became so popular that it became in to a streetwear clothing line.

The Dedication and expression of these art pieces of the obey artist was a type of abstract face with red and white and The Obey word on bottom as the slogan it became a isn’t success. The roller tag style was scene bus stops, streetwear, roof tops subways. On popular streets really took obey to the next level. Obey became an activist of free speech and was a really well-rounded artist and started his own streetwear brand called obey clothing. Obey showed the talent of art and having freedom of speech.

• Obey became the one of the biggest street wear brands and very popular originating from an organic and transforming into a different. medium on clothing instead of street graffiti.

Unique Center Of Attention Of Obey Conveyed A Message Over Being A Rebel.

Obey has been very iconic in the street art scene the legendary mysterious art created a fan base that really translated into his fashion brand . The roller tag was a block letter obey sign with this transformer type Skelton face and it became a house hold name and very catchy image the artist that invented obey was named Frank Shepard Fairney, Graphic designer, illustrator. He was very popular in the underground graffiti and skateboard scene where he got his foot hold in the skate board shops selling his t shirts in the skateboard upscale boutiques.

• Obey would place his famous logo in places people couldn’t believe and became very popular nationwide.

Obey Became A Great New Trend In The Urban Scene And Streetwear Scene

Franks is an artist mastermind and created this rebel art frenzy that went global the main store front is in Irvine California it appeals to the young men and women .That are interested in making a difference and staying fashionable. The high-end fashion scene is a place where different artist urban style can be presented. The same time hybrid rebel styles gives this brand its appeal spreading awareness in this designs like stop the violence, fire global warming, starving children and political agendas, obey mean to follow the agenda and obey makes you think to go against the norms. Obey moto is about having a good heart. That’s a good foundation to build a brand from and making the clothing more than just a brand but a movement for human artistry.